Marketing

Account Management | Design & Production

Account Management

Each client is assigned to a dedicated Account Manager responsible for overseeing the development of all corporate collateral by our creative team. You will receive the hands-on attention necessary to ensure maximum results.

Strategic Planning

Determining the where, when and how of a marketing plan is critical in reaching desired goals. We conduct an in-depth analysis for every client to create a strategically-designed marketing plan.

Project Management

Our experienced Account Managers will oversee every step of your marketing efforts from coordinating with the design team and outsourced vendors to gathering press quotes for your next print project.

Media Research, Planning and Buying

Our Account Managers have years of experience with both local and overseas media resources, including newspapers, magazines, radio, TV and online media. We can coordinate a media plan within any budget and secure the best locations possible for your product or service.

Budget Management

Staying within a determined budget is critical. For every client, time is spent at the outset of a project to determine each marketing activity, and quotes are obtained for printing or external vendors. We monitor spending every step of the way to ensure that we stay within your budget.

Copywriting

emedia provides the copy that grabs attention and connects with people. We provide quality copywriting services for press releases, speeches, product brochures, corporate profiles, web copy, newsletters, promotional articles, advertorials, TV, radio, newspaper ads and magazines. Our copywriters are trained writers and former journalists who conduct interviews, carry out the research and analysis, and proof and edit. We work within tight deadlines and have a strong attention to detail.

We write to the audience, whether your copy is targeted at industry insiders, senior management or the public at large, ensuring that that the tone is accurate every time.

Alternative Marketing

To gain maximum exposure for our clients, we often utilise alternative marketing approaches to get the message out to the public. Tactics such as Guerilla, Street and Direct Marketing can be useful to create impact in the marketplace.

Online Marketing

Website advertising has become a useful tool to gain signifi cant exposure. We select from relevant local and international websites for placements to push product or to drive traffi c to a client’s website.

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Design and Production

Communicating your product or service effectively is vital to the growth of your company. We have extensive experience in the design and production of all areas of marketing. Our design team works together to find just the right approach that makes your message stand out.

Creative Concepting

Finding ways to capture your audience's attention can be a challenge. We begin each project by developing creative concepts that determine the direction and style of materials to bring your message to life.

Corporate Identity

Your company’s corporate identity should capture the essence of your business. We blend color palettes, type faces and careful wording to create a unique persona for your business.

Brand Development

A brand is a set of visual and verbal images that when put together convey a single mental image. Your companies name, logo, tagline, and advertising image all combine to create the brand. Our creative team will oversee all aspects of your brand development to bring your brand to the forefront of your industry.

Brand Management

Once your company’s branded image is in place, we ensure it is maintained through all aspects of your marketing and daily business. This can involve anything from the management of logos handed out for sponsorship events to the development of corporate guidelines for internal staff use.

Annual Reports

An annual report should be a representation of who you are as a company and how you are poised to take the next step to catapult your business forward. Our years of experience designing and developing professional annual reports ensure that your company’s financial statements are delivered in a clear and concise, but also highly visual and appealing, manner.

Print Collateral

We offer a clear and consistent design strategy across multiple print venues, including advertisements, stationery, brochures, booklets, forms, fliers, posters, folders, calendars and sales materials. We have extensive experience in the print industry and work closely with our vendors throughout the entire process, including pre-press and press checks to ensure that our high standards are maintained every step of the way.

Television

Television is oftentimes the best means to reach a dedicated audience. We manage every step of the production process including script development, story boarding, visual design and production and work closely with outsourced television production teams to create television advertisements that work.

Radio

Radio advertising is a highly cost-effective means to get timely information to customers. Some projects may only require basic copywriting and background music selection, while others may involve jingle creation. We work closely with the client and the production studio to ensure the ad produced will have the desired effect.

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